I’m not your wife. I’m not your moron. I’m not your customer. How dated is David Ogilvy’s approach to advertising?
Facebook just added “Clear History” as a security and privacy feature. The problem is, none of us really get to keep our privacy anymore. Have you read the terms and conditions?
It's quite possible since some advertising agencies don't focus purely on saving lives.
Ashley Kramer looks back at his time working with Auckland advertising agencies and the ups of downs he experienced. Ashley worked as Advertising Agency Account Manager for the National Business Review, which basically meant that he spent most of my time convincing advertising agencies to spend their client’s hard-earned loot with him.
Does product placement work? The short answer is no. The long answer is maybe. Everyone does it but just because everyone's doing it doesn't mean it's effective. Let's take a look at some recent examples of this advertising technique.
