https://www.partisanadvertising.co.nz/blog daily 0.75 2025-06-18 https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1661643651130-NUHXP4KFT4CGQZ7FIZKM/Seth-Godin.jpg Partisan Advertising's Blog on Advertising https://www.partisanadvertising.co.nz/blog/when-do-terms-and-conditions-matter monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/de3a9f54-2fa2-42a9-beea-677a9d729d1e/Pams-advertising-claims.jpg Partisan Advertising's Blog on Advertising - When do terms and conditions matter? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.partisanadvertising.co.nz/blog/road-to-zero monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/how-ai-is-redefining-advertising monthly 0.5 2024-04-02 https://www.partisanadvertising.co.nz/blog/choose-right-advertising-agency monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/using-analogies-in-advertising monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/using-metaphors-in-advertising monthly 0.5 2025-06-10 https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/12656c64-bea6-41b6-bb05-d7d958dad492/babies.jpeg Partisan Advertising's Blog on Advertising - Using metaphors in advertising. - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/839d48d8-2909-49d0-b41d-56d5b027be2a/tabasco4-724x1024.jpg Partisan Advertising's Blog on Advertising - Using metaphors in advertising. - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.partisanadvertising.co.nz/blog/using-testimonials-in-advertising monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/using-humour-in-advertising monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/advertising-for-children monthly 0.5 2025-06-10 https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/2b0cccb4-ef68-4b68-b605-7e93efd2908a/Little-truckers-2.jpg Partisan Advertising's Blog on Advertising - Advertising for children. - Make it stand out Click to view a bigger image. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/68b17028-dcc4-471c-9626-6a59e4478be9/Little-truckers-3.jpg Partisan Advertising's Blog on Advertising - Advertising for children. - Make it stand out Click to view a bigger image. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/dd976eae-1711-4f62-bd68-127c96a59af8/Little-truckers-4.jpg Partisan Advertising's Blog on Advertising - Advertising for children. - Make it stand out Click to view a bigger image. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/84b7d70d-99ed-4c5e-aa05-ea459eb2e050/Little-truckers-5.jpg Partisan Advertising's Blog on Advertising - Advertising for children. - Make it stand out Click to view a bigger image. https://www.partisanadvertising.co.nz/blog/advertising-with-the-4-es monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/creating-effective-advertising monthly 0.5 2025-06-10 https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/66356a86-85ef-417a-922d-25353b8435d7/LG-Electronics-Advertising-Agency.jpg Partisan Advertising's Blog on Advertising - Creating effective advertising. - Make it stand out LG Electronics Advertising Agency https://www.partisanadvertising.co.nz/blog/learning-from-advertising monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/the-role-of-advertising-agencies monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/whats-your-advertising-budget monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/we-do-how monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/media-space-vs-creative monthly 0.5 2024-04-02 https://www.partisanadvertising.co.nz/blog/truer-than-the-truth monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/westpac-together-greater monthly 0.5 2025-06-10 https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1655434976579-01YYZ0N5BAB0XDOYEL9B/Picture-10.jpg Partisan Advertising's Blog on Advertising - Westpac - a wolf in sheep's clothing Take a look at this frame: Westpac has chosen a girl as their main character. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1655434976515-2EUF2XCD73K28HHHUETA/Picture-9.jpg Partisan Advertising's Blog on Advertising - Westpac - a wolf in sheep's clothing This gives Westpac a chance to establish without a doubt who the villains of the piece are: a triumvirate of gap-toothed, filthy haired, dim-witted male trolls. If you missed it, these bullies are representations of Westpac’s competitors, the big three of ASB, ANZ, and BNZ. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1655434975857-CXVO77QVOB6AECA0PXV4/Picture-8.jpg Partisan Advertising's Blog on Advertising - Westpac - a wolf in sheep's clothing Our heroine has a hissy fit, enraged by the treatment from the other banks and storms off to the river, where luckily enough, she finds a tanked-out paddle boat lying in the dirt. It’s clear that the boat represents the child’s dreams and aspirations, and we see her trying to push it free. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1655434975672-YS686WKWGZ0B6H1QUYIJ/Picture-7.jpg Partisan Advertising's Blog on Advertising - Westpac - a wolf in sheep's clothing But suddenly, a shaggy monster appears and drags the boat out of its shallow grave and pulls it away. This, strangely enough, further infuriates the child, who bravely demands that the monster give the boat back (where was this courage at the start of the ad?), even though it’s not really her boat. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1655434975068-XD92PHR84T4XH1OKAQNH/Picture-6-copy.jpg Partisan Advertising's Blog on Advertising - Westpac - a wolf in sheep's clothing Soon we see that the monster isn’t really a monster in the same way as Dracula or Freddy Krueger are. He’s got a happy, smiley face and beautiful deep blue eyes. So is this how Westpac see themselves – crafted by Dreamworks? The monster smiles and giggles at the child and within seconds, they’re the best of mates and off they go to start a new adventure together. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1655434974344-G0K0QLHM6KK61EHP4M3G/Picture-5.jpg Partisan Advertising's Blog on Advertising - Westpac - a wolf in sheep's clothing https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1655434973629-L8W3X5182KUCA3WYTT4E/Picture-4.jpg Partisan Advertising's Blog on Advertising - Westpac - a wolf in sheep's clothing We now enter quite a sad stage in the commercial, in my opinion. The child’s only friend is a monster and together, they build this mammoth, glorious boat, a clear representation of the child’s dreams coming to life but built completely from found objects and stuff dumped on the roadside. Is that how Westpac sees its customers – scavengers who dream and build with scraps and other people’s refuse? It makes me quite angry. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1655434973450-1LS3VWEHFADYP3IBTK6I/Picture-3.jpg Partisan Advertising's Blog on Advertising - Westpac - a wolf in sheep's clothing It’s pretty easy to see what’s coming: the next day arrives and the other banks return and attempt to take over our heroine’s dreams. But not if Westpac has anything to do with it! He boldly steps up and scares the heck out of his competitors. What is strange is we do not see the full monster character from here on to the end of the commercial – just fragments of his body. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1655434972921-OW3HBB3IESQ3MZ874XMZ/Picture-2.jpg Partisan Advertising's Blog on Advertising - Westpac - a wolf in sheep's clothing What you do notice, if you’re sharp enough, is that the girl’s clothes have changed colour to match the end logo sequence of the ad. Splashes of maroon and pink are seen on her chest and neck. What if we only see fragments of the monster’s body because the girl embodies him now, representing Westpac, complete with its brand colours? https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1655434972735-P4ADV9EMQ4VKQ52T63VS/Picture-1.jpg Partisan Advertising's Blog on Advertising - Westpac - a wolf in sheep's clothing This entire commercial is a fantasy, not just visually but symbolically too. I used to bank with Westpac, but I left eight years ago because of terrible service. People leave banks for a ¼ of a percent lower interest rate or a cashback offer on a mortgage swap. No amount of advertising will change this fact. Most important for me is whether you’ll demand more from your bank than letting them spend millions on ad campaigns? PS. Notice how in the end, the girl become friends with the other banks? Perhaps this is a blatant display that all banks really are the same in the end. https://www.partisanadvertising.co.nz/blog/nz-blood-advertising monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/advertising-during-slow-times monthly 0.5 2025-06-10 https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1624850796585-EXY61LBV2ISYCLVZMQP1/giphy.gif Partisan Advertising's Blog on Advertising - Advertising during slow times. - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.partisanadvertising.co.nz/blog/why-are-there-rhyming-ads monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/advertising-trends monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/preferences-and-advertising monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/the-covid-19-acceleration monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/black-magic monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/buy-more-stuff monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/why-does-mcdonalds-advertise monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/covid-19-advertising monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/advertising-covid-19 monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/do-you-care-enough-to-advertise monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/advertising-covid19 monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/when-the-marriage-is-almost-over monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/henry-ford monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/advertising-with-amy-odell monthly 0.5 2025-06-10 https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1538967084799-V9PIYKBS253VSPWYNUVE/Millennial+Meme+Wolf+of+wall+street Partisan Advertising's Blog on Advertising - Advertising: The good, the bad, the ugly. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1538967180799-SXCBBA5OPGSSOGQ6QHM6/List+for+millennials Partisan Advertising's Blog on Advertising - Advertising: The good, the bad, the ugly. https://www.partisanadvertising.co.nz/blog/new-zealand-advertising-70s-80s monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/saatchi-and-saatchi monthly 0.5 2025-06-10 https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1535515168898-5M9JUIWJJU8KXQL89P8A/Tui-yeah-right-billboard1.jpg Partisan Advertising's Blog on Advertising - Saatchi & Saatchi - the Kings of Advertising https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1535515168642-ODB9X24ETS9CSGELQC18/Tui-yeah-right-billboard2.jpg Partisan Advertising's Blog on Advertising - Saatchi & Saatchi - the Kings of Advertising https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1535515169633-6OONVP9NTKWXR8IUO0ZK/Tui-yeah-right-billboard3.jpg Partisan Advertising's Blog on Advertising - Saatchi & Saatchi - the Kings of Advertising https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1535515170163-BZVUAYIZANZTEWST1SX2/Tui-yeah-right-billboard4.jpg Partisan Advertising's Blog on Advertising - Saatchi & Saatchi - the Kings of Advertising https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1535515170861-0KE2NGMRMZWLTDEWQPXC/Tui-yeah-right-billboard5.JPG Partisan Advertising's Blog on Advertising - Saatchi & Saatchi - the Kings of Advertising https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1535515171456-8RRES09LQFWOY959QR1R/Tui-yeah-right-billboard6.jpg Partisan Advertising's Blog on Advertising - Saatchi & Saatchi - the Kings of Advertising https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1535515171758-GD6K00C9LTRTZBIAS5GJ/Tui-yeah-right-billboard7.jpg Partisan Advertising's Blog on Advertising - Saatchi & Saatchi - the Kings of Advertising https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1535515172270-BMQQT4V2FU477QABK0TT/Tui-yeah-right-billboard8.jpg Partisan Advertising's Blog on Advertising - Saatchi & Saatchi - the Kings of Advertising https://www.partisanadvertising.co.nz/blog/leo-burnett monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/bryce-courtenay monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/david-ogilvy monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/how-private-is-facebook monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/stop-the-death-toll-please monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/does-product-placement-work monthly 0.5 2025-06-10 https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1516232565670-FXJ9T3FAFBUM8PLEB745/Jurassic-World-Starbucks.jpg Partisan Advertising's Blog on Advertising - Does Product Placement Work? https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1516232609371-KR578D1678XJKOEF9C8W/Kingsman-Mc-Donald%27s.jpg Partisan Advertising's Blog on Advertising - Does Product Placement Work? https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1516232641418-ZWJSFQ2YTU8P6PT2MT1L/Justice+League+2.jpg Partisan Advertising's Blog on Advertising - Does Product Placement Work? https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1516232777165-8EB0LV4B614TAVH2IMII/iRobot+-+Converse.jpg Partisan Advertising's Blog on Advertising - Does Product Placement Work? https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1516232882115-V5VZ7Z6OGCSC2N4NJDSA/Coke+-+The+Edge+of+Seventeen.jpg Partisan Advertising's Blog on Advertising - Does Product Placement Work? https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1516232909538-TDW848O9GPF8Y4DGZ87T/Coke+-+The+Gateway+-+1994.jpg Partisan Advertising's Blog on Advertising - Does Product Placement Work? https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1516233055762-L9JZKUCD8ZAO545CTYGS/Coke+-+Mall+Cop+2.jpg Partisan Advertising's Blog on Advertising - Does Product Placement Work? https://www.partisanadvertising.co.nz/blog/the-effectiveness-of-advertising monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/advertising-on-tv monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/nzta-legend-tv-advertisement monthly 0.5 2025-06-10 https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1655433513187-L4AE561QH1V471V5GQG4/Safety-first.jpeg Partisan Advertising's Blog on Advertising - New Zealand's worst TV commercial of 2017. Safety? What for? Hooray! He's got a helmet. But he's in a pair of shorts and a tee shirt, blasting through a forest on an MX bike. Regardless of how good he might be on two wheels, accidents happen and he doesn't have enough padding to survive a game of "Let's hit the tree at 80km/h". Also remember that the NZTA has stated that alcohol is "commonplace, habitual and acceptable" in this boy's world. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1655433508729-U7V9U3X5EU7YP6ND52QS/Pig-Hunter-two.jpeg Partisan Advertising's Blog on Advertising - New Zealand's worst TV commercial of 2017. Well this looks safe. Or is it? https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1655433512263-BNLS4XLB4X60IX40UOUN/knife-shot.jpeg Partisan Advertising's Blog on Advertising - New Zealand's worst TV commercial of 2017. No, it's not safe at all. Running through a forest with his knife drawn, chasing down a wild pig. Is this Lord of the Flies? https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1655433511988-OB6JFDM3E3CY95A15JYM/mud-drinks.jpeg Partisan Advertising's Blog on Advertising - New Zealand's worst TV commercial of 2017. How do you like your beers? With a side of hypocrisy. See those red circles? Take a closer look. Yep, those are beers. They could be something else, but you know they're not. I'm so happy that the NZTA has issues with drunk driving but are totally happy if you get pissed, wrestle in thigh-deep mud and possibly drown when the tide comes in 'cos you're too pissed to notice. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1655433511529-YBER3T2WYTD6SEP0JZUX/white-friends-only.jpeg Partisan Advertising's Blog on Advertising - New Zealand's worst TV commercial of 2017. Did someone say Ku Klux Klan? I wish this guy had at least one token friend to break up the lashings of white stereotype. All we need here are some sheets, a few hoods, a ten-foot tall cross to burn, and rural New Zealand becomes the deep south of Louisiana. Again, based on the NZTA's rationale, it's easy to believe that lashings of alcohol are involved here. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1655433511188-EBXH30UJ9IBSX0M33EUG/flip-the-bird.jpeg Partisan Advertising's Blog on Advertising - New Zealand's worst TV commercial of 2017. A MIDDLE FINGER TO COMMON SENSE. "Yea Bitches! I won!" What did you win? A spot in the next season of The Block. Together with the MX action, this is more proof of his total lack of self control. Yes, the car has a roll-cage and he's got a helmet on, but this once again proves the lack of serious thought for personal safety. It's virtually impossible to think he's not going to drive drunk. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1655433510736-2YFJ1UOV4F6QY9IIXEKF/Penis-envy-two.jpeg Partisan Advertising's Blog on Advertising - New Zealand's worst TV commercial of 2017. MORE INSECURITIES. Our boy is constantly out to prove his worth as the alpha male of the group. This guy is so focused on one-upmanship that he'll push all limits to be top dog. And this definitely includes drinking more booze than anyone else. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1655433510370-PK6AK5S6W7YG9JBKF6HT/Rape-scene.jpeg Partisan Advertising's Blog on Advertising - New Zealand's worst TV commercial of 2017. DATE RAPE OR JUST PLAIN RAPE? Let's not kid ourselves. The girl portrayed in this image cannot look more submissive with her shoulders drooping and her arms compliantly to her side. She looks like she's 90 degrees past capable thought and her brain is desperately trying to get her fingers to dial 111. Meanwhile, the "Legend" leers over her like a vampiric rapist. Anyway, it will all be over in 10 seconds. Condom use in this scene is highly improbable. Hooray, safety! https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1655433510094-OBS4II70K8ON7HSW7E9T/Fat-man.jpeg Partisan Advertising's Blog on Advertising - New Zealand's worst TV commercial of 2017. DOESN'T CARE ABOUT HIS BODY MASS INDEX. Obese or morbidly obese? This guy's not going to see his 30s, regardless of whether he drives drunk. This is not the picture of a person who cares, so how does the NZTA expect viewers to believe he's in the least bit concerned about his blood alcohol level when he's driving? It's ridiculous. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1655433509703-74FPJFL5GB0PNZ7J6FUH/Penis-envy.jpeg Partisan Advertising's Blog on Advertising - New Zealand's worst TV commercial of 2017. WHO'S THE BOSS? Acting up in front of his mates and showing he's the alpha. This guy will be the first to say "I'll drink you all under the table and still be able to drive over to your mum's place for a game of bang bang bang." He will not say no to drinking and driving. It's impossible. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1655433509281-Y1ZLDQHMMMLAX62Q1CV2/No-belt.jpeg Partisan Advertising's Blog on Advertising - New Zealand's worst TV commercial of 2017. FIRST POSITIVE SAFETY FEATURE OF THE COMMERCIAL. Statistics show that there's often a link between alcohol intake and suicide so not having a belt reduces the possibility of suicide by hanging. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1655433512956-MOA8KRG9TW482OYXHBDO/Pig-hunter.jpeg Partisan Advertising's Blog on Advertising - New Zealand's worst TV commercial of 2017. BACK TO THE FOREST AND THIS LOOKS GOOD. Running through the forest is most likely good for him. However, let's not forget he's running with a ten inch blade in his hand. I wonder what he's going to do with it? https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1655433508509-KT6DW5FDCH01B6S1QA0L/Pig-death.jpeg Partisan Advertising's Blog on Advertising - New Zealand's worst TV commercial of 2017. HE'S SLAUGHTERING A PIG WITH HIS KNIFE. I never knew you could show brutality like this on a television commercial. This is like a scene straight out of Deliverance. How is it possible for this brute to change? Does anyone even care if he does? I don't. https://www.partisanadvertising.co.nz/blog/thank-you monthly 0.5 2025-06-10 https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1501899979199-0KHF5UM1QNYYB5QQ7GSE/Bathroom+direct+brochure Partisan Advertising's Blog on Advertising - Partisan Advertising celebrates in 2017. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1501897513634-G2RMKFFTIYZYI2UFVFIR/bath_0094_SS_bugman-facts.jpg Partisan Advertising's Blog on Advertising - Partisan Advertising celebrates in 2017. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1501897513637-OZJDWXVJ3H04RJU1J59T/bath_0094_SS_bugman-facts2.jpg Partisan Advertising's Blog on Advertising - Partisan Advertising celebrates in 2017. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1501897515172-0V7AHRCCSC3UGU1ZSUOV/bath_0094_SS_winter-special.jpg Partisan Advertising's Blog on Advertising - Partisan Advertising celebrates in 2017. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1501897515784-10H6FQKDMQQ2UMV4Y01D/bath_0101_SS_bugman-facts-Jul.jpg Partisan Advertising's Blog on Advertising - 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Ogilvy's classic ad https://www.partisanadvertising.co.nz/blog/advertising-pitch-david-ogilvy monthly 0.5 2025-06-10 https://www.partisanadvertising.co.nz/blog/should-brands-use-facebook monthly 0.5 2024-04-02 https://www.partisanadvertising.co.nz/blog/cigarette-advertising monthly 0.5 2024-04-02 https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1599249571467-WB7I39NBPS1Y2OSSVHWP/Barclay-cigarettes-ad-from-Playboy-magazine-May-1982-513x700.jpg Partisan Advertising's Blog on Advertising - The simplicity of cigarette advertising - Advertising for Barclay https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1599249571894-L1FQD2Y1AG6CKW80LSHV/Benson-and-Hedges-cigarettes-ad-from-Playboy-magazine-October-1988-505x700.jpg Partisan Advertising's Blog on Advertising - The simplicity of cigarette advertising https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1599249572982-036LV4EDVEH2O1OVIXMA/Camel-cigarettes-ad-from-Playboy-magazine-December-1975-505x700.jpg Partisan Advertising's Blog on Advertising - 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Golden Dairy Farm Golden Dairy Farm https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1649894981110-40ZDLSDXC3VFZUEUYQAE/Scan+9.jpeg Virbac Advertising and Marketing Project - It's Business Time It's Business Time https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1649894982545-XOJU7KDRE2L2T9X8XWD8/Scan+10.jpeg Virbac Advertising and Marketing Project - Romance on the farm Romance on the farm https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1649894986126-91JHNAQGCAG3OROTKBKF/Scan+11.jpeg Virbac Advertising and Marketing Project - Calf on the Farm Calf on the Farm https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1649894987096-046BL1ZEJ1C77ORXJ94K/Scan+12.jpeg Virbac Advertising and Marketing Project - Cut Corners Cut Corners https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1649894990902-AUMUYUVJMSL1PNW2FN1O/Scan+13.jpeg Virbac Advertising and Marketing Project - New Born Calf New Born Calf https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1722134827190-1LTVE1WTTZ0MZRBSTNZB/PAR_0096_2024+Portfolio10.jpg Virbac Advertising and Marketing Project Virbac Animal Health Advertising https://www.partisanadvertising.co.nz/auckland-eye daily 0.75 2024-11-19 https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1670371217287-4OJN1B8M44DMUFQH6HTA/Auckland-eye-persona.jpg Auckland Eye - 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The image promotes LG's borderless TV. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/a6a26354-a49b-42b3-963d-a95461b218fe/LG-electronics-diver.jpg Our Work Silhouette of a person jumping in front of a large LG advertisement featuring a TV displaying a vast open sky with clouds and a curved flying object. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/0bcf524d-e61e-4b22-9a7b-65235f435365/LG-billboards-2.jpg Our Work A man sitting on the edge of a balcony overlooking a cityscape with tall buildings, with a large television displaying an ocean scene with a flying seagull and the LG logo and slogan. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/46526281-79e9-405d-9980-326770318f8a/LG+Electronics.jpg Our Work Collection of LG marketing brochures and catalogs for TVs, featuring images of high-definition TV models and information about environmental sustainability. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/38c947af-ce8c-4edd-81ab-0dda6ce082bb/LG-1.jpg Our Work A woman in a white shirt standing among white birch trees in a forest, touching one of the trees with her hand, looking to her left, outdoors during the daytime. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/8ce65b73-846c-4e60-8eb0-a2d28dd725c0/LG-3.jpg Our Work A woman with dark hair, wearing a black dress, stands in front of a geometric, yellow-colored wall while holding a remote control, alongside a promotional display of LG audio speakers and micro system. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1669441580283-LCCISHZSOYPT7EZPZSYX/TR-Group-25-Advertising-image.jpg Our Work Celebrating the 25th anniversary of TGR with black text and logo on yellow background https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/d176d490-efaf-40be-955a-429186021c66/tr-30-years.jpg Our Work A close-up photo of a piece of paper on a wooden surface, with colorful text that says "75" and "20" and "YEARS", celebrating a 75th anniversary. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/14cf8706-a4a0-49d5-9ca4-e43495e335ed/oasis-surgical.jpg Our Work Green background with the word 'erace' in large white letters, and the word 'SURGICAL' in smaller white letters below. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/d9d1d31f-dc14-4111-83a0-1028bda406d2/filtercorp-50-years.jpg Our Work Celebrating 50 years of Filtercorp, from 1977 to 2022, with a logo featuring the number 50 and the company name 'Filtercorp'. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/a1188946-485e-4cbb-9865-c4aeed3d6658/Matakana-Magic-logo-Firefly-Upscaler-2x-scale.jpg Our Work Blurred background with a white line drawing of three trees above the words "Matakana Magic". https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/29334b61-d696-454d-ad46-67b4e40d714a/Matakana-Magic-Mockup.jpg Our Work Tablet displaying a website for Matakana Magic with an outdoor scene of a patio, table, and chairs, overlooking a green landscape. Nearby are branded business cards and a black box with the Matakana Magic logo on a wooden table. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/9798ea81-f3b2-4534-9372-3cbc7cb87912/pokeno-2.jpg Our Work A promotional brochure featuring images of modern houses and neighborhood landscapes, with text about real estate development and community growth in Pokeno, New Zealand. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1fe0ddfe-3ad5-4efd-b519-c76f721f1b7d/Pokeno-1.jpg Our Work A flyer advertising home building services featuring images of various homes and landscapes, information about the company's focus on quality construction, and a simple map of the area. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/3558cdea-c0ad-40c2-be5e-84339f9196b1/Bathroom-direct.jpg Our Work A modern bathroom with a glass shower enclosure, white vanity with a sink, mirror, and toiletries, and white tiled walls and gray tiled shower area. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/7463a71a-ec77-4c83-835a-edf00e12b2f7/Bathroom+direct+brochure.jpg Our Work Open magazine showing floor plans, renovation timeline, and bathroom design with text and colorful charts. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1501899979199-0KHF5UM1QNYYB5QQ7GSE/Bathroom+direct+brochure Our Work Two catalogs on a dark surface, one showcasing spa bath collection and the other freestanding bath collection, each featuring images of bathtubs and specifications. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1496117747644-UHCW0QPF93IIVELA71BF/TR+Group+2015+web+design Our Work Three computer screens displaying websites with yellow and black color schemes. The central screen shows a person with a surfboard at sunset on the beach, the left screen features a vehicle, and the right screen depicts a person and a child walking on the beach. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/0d09377d-5b88-41be-803f-23ad72d269f5/TR-Group-social-media.jpg Our Work Collection of social media posts from TR Group Trucks & Trailer Rental NZ on a yellow background, showcasing trucks, maintenance, and promotional messages. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/fdb23486-fe1e-4f32-98c8-e543de4a8620/TR+Group+A4+print+ads.jpg Our Work Two men in business casual attire using electronic devices inside an office with large windows. The left man is smiling and talking on a mobile phone, while the right man is looking at a tablet. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/a029f215-43ed-493a-bac6-ea88f8071092/Truck-Schematics-TR-Group.jpg Our Work Digital blueprint of several semi-truck cabins on a bright yellow background. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1655432871733-Q6N9QAJUYST1QUYK476X/Australia-Print-advertising.jpeg Our Work Open magazine page featuring trucks and trailers parked outdoors, with a promotional message about fleet vehicle hire and leasing, on a yellow background. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1f3f3a4f-3414-46f1-a592-9b6ab897ecb2/three-flyers.jpg Our Work Open brochures on a yellow background promoting TR Group trucks and trailers rental, leasing, and driver training services, featuring images of trucks, trailers, and fleet management illustrations. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/fc85e209-70ef-4894-97fb-499ec29b1473/BEEF_0002_BE+GW+DPS_final.jpg Our Work A promotional image for BeefEater BBQ grills, showing a large stainless steel grill with a lush outdoor background. Two crocodiles are emerging from a water feature next to the grill. Text highlighted includes features like a lifetime warranty, durable construction, high output side burner, stainless steel frame, and a full stainless steel body. On the right side, there are images and descriptions of various models, prices, and a QR code for more information. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1722134797987-EN4NSIQOWGR0IAV925PB/PAR_0096_2024+Portfolio7.jpg Our Work Yellow Renault Clio RS driving through a tunnel with motion blur. Text on the image advertises the new Renault Clio RS, highlighting its turbocharged engine and fast acceleration. Renault logo and slogan 'Drive the Change' are present at the bottom right. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/748ae7dc-dc3f-4b8c-be8e-670a9382450b/epson.jpg Our Work A printed advertisement on a light tan background for Epson printers and laser printers. The ad features a jaguar with a jet engine attached to its back, flying through the air, promoting high-speed printing. Text highlights include 'Run your business at full speed' and information about Epson's productivity features and cost savings. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/501e4768-a7f0-43c9-8f4f-cc750ba1727b/Voyager.jpg Our Work Flyer advertising Voyager internet services featuring a group of five men and women, with the main person pointing and wearing sunglasses. The flyer promotes music streaming, wireless speaker, and internet speeds, with prices listed. The Voyager logo and website are at the bottom. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1722134821637-J50EU8I6KAYPJ0017RA1/PAR_0096_2024+Portfolio9.jpg Our Work A blue labyrinth maze with a cow inside a space in the maze. Text on the image discusses Selovin LA, a product by Bayer, used to raise selenium status in cattle, taking up to 12 months to work its way out of the system. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1579137884878-IR83QPDAKEV2ZCBDWJPK/penclox-ads.jpg Our Work Two magazine pages featuring advertisements with Western cowboy themes promoting PenClox 1200, a high-potency milk cow medication. The ads show cowboys in leather jackets and hats, with bold text reading 'You can't argue with success' and 'Mastitis doesn't stand a chance.' https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1722134771425-NB73Z3JJU8XSCHJV805C/PAR_0096_2024+Portfolio3.jpg Our Work A delivery person holds a package in front of a blue PBT Express Freight Network van parked outdoors surrounded by trees and a fence. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/821fa1e7-82ae-4bdb-bc0c-c8b23f8f6f8a/PAR_0096_2024+Portfolio+email.jpg Our Work Flyer promoting Father's Day activities at The Conservatory, including interactive games like table tennis, foosball, pool, and a PlayStation game. The event is scheduled for August 30 and 31, from 12 PM to 5 PM, and September 1 from 11 AM to 4 PM, at Muffin Break. The flyer features a dartboard, airplane, foosball table, pool table, controller, game balls, and football players, with text encouraging gift wrapping at the station, and details about a contest to win a $1,000 gift card. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1725506496435-HU112VARCASSJ0W0VZOO/Botany-Town-Centre.jpg Our Work Collage of shopping center advertisements including a photo competition, shopping spree giveaway, pet adoption event, Easter trading hours, and a smartphone showing social media. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/86d37d57-ffe5-4c32-bdc3-65caa785a706/BTC+Girl+2.jpg Our Work Two women modeling stylish fall outfits in front of a forest backdrop, one sitting wearing a gray blazer and red boots, the other standing in a floral blouse and black boots. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/bf6978d3-214b-4f37-afd2-d864e38d92f2/seresto-cans.jpg Our Work Three cans of Seresto flea and tick collars for dogs and cats, featuring pictures of a puppy, a dog, and a cat, with labels indicating protection for 8 months and various product features. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/cdd5180a-753b-499a-9e28-70b0f7763e3f/Bayer-packaging-design.jpg Our Work Three boxes of pet medication for dogs and cats on a white surface, with a plain light blue background. The left box is labeled 'Drontal for Dogs 10kg', the middle box is 'Profender for Cats 2.5-5kg', and the right box is 'Drontal for Dogs 35kg'. Each box features images of animals and has warnings and instructions on the treatment of parasites. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/da8f3b3b-7cd3-419a-9a8e-f664c631f67a/virbac-effipro.jpg Our Work Animated characters of a dog and a cat holding veterinary supplies, along with three fleas, against a white background. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1722134785231-M8RLF8VX6MQBRUZXOBDI/PAR_0096_2024+Portfolio5.jpg Our Work A toddler sitting outdoors next to a pack of biodegradable nappies, pointing at the package. The child has red hair and is wearing a light blue dress, surrounded by green plants and soil. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/1725837725647-S5MH88FSUFJYYUC9RIT3/Presentation%2Bdoc%2B2024.jpg Our Work Collage featuring babies in diapers, biodegradable nappies, and a mother holding a child. Includes Terra brand products like diapers and wipes, displayed in indoor and outdoor settings. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/b5450919-6d31-4e20-861b-f0a64890f9ba/Boy+and+girl+Terra.jpg Our Work Two toddlers sitting on the floor, playing with wooden blocks and a package labeled 'Terra' plant-based diapers in a living room. https://images.squarespace-cdn.com/content/v1/504814fee4b000ea6f8e61fa/5e727cce-9e6e-4873-8494-9df6ecebf8ee/Terra-collage.jpg Our Work A collage of images featuring young children wearing eco-friendly, chemical-free reusable diapers in outdoor settings. The images highlight the diapers' features such as no fragrance, no animal testing, no alcohol, no parabens, and no harsh chemicals. Additional text emphasizes comfort, breathable design, leak guards, and secure fit. The children are playing and smiling, and there is packaging for the diapers shown in the bottom left image. The branding promotes eco-friendly diaper products with a message of positive impact, "Changing the world from the bottom up."