Viewing entries tagged
Advertising

What I Learned From Auckland Advertising Agencies

What I Learned From Auckland Advertising Agencies

Ashley Kramer looks back at his time working with Auckland advertising agencies and the ups of downs he experienced. Ashley worked as Advertising Agency Account Manager for the National Business Review, which basically meant that he spent most of my time convincing advertising agencies to spend their client’s hard-earned loot with him.

Programmatic advertising during wartime

Programmatic advertising during wartime

Greg Kramer takes a look at the pros and cons of programmatic advertising. Is it worth buying millions of impressions everyday when there's a possibility your brand could be featured on a webpage next to a terrorist recruitment video?

How to Advertise for World Peace

How to Advertise for World Peace

Kei Serrano takes a look at how advertising could heal the world in light of the terrible tragedies that hit Manchester when a terrorist attack occurred during Ariana Grande’s concert.